Montblanc pens are not the most expensive pens out there, but they certainly are not cheap. Anyone unfamiliar with the brand may balk at the price, but there are several factors that merit the price tag.
Montblanc pens are so expensive because of the brand’s:
- History of excellence
- Reputation and notoriety
- Effective marketing strategy
- Use of high-quality and rare materials
- Engineering and manufacturing processes
- Emphasis on ensuring perfection
In this article, we explore these key details that play a part in the luxury price tied to Montblanc pens. We also take a look at the most popular pen lines from Montblanc and details surrounding the Montblanc price, including why people spend so much on them, how well they hold value and issues with illegitimate Montblanc pens.
Montblanc’s History of Excellence
Montblanc is not a new company trying to break through the luxury pen market. They have over 120 years of experience working with the finest materials to create superb fountain, ballpoint, and rollerball pens.
The company began in 1906 when Berlin designer August Eberstein decided to create a line of simple fountain pens with Alfred Nehemias. This led to the creation of the Rouge et Noir, the first high-quality pen from Montblanc, in 1908.
Montblanc released its first fountain pen in 1909, but it wasn’t until 1924 that the company released its golden child. Since then, the Meisterstück line is the best known and arguably finest product from Montblanc.
While other companies take the opportunity to branch out through the years, Montblanc has used its time in business to hone the craft in select areas. This results in higher quality and a mastery of what they know work best for business.
Reputation and Notoriety
Montblanc’s history of excellence directly affects the company’s reputation. By focusing on creating quality products throughout history, Montblanc pens know only excellent reviews. This is why they are the choice of:
- European Royal Families
When you have such high-profile customers and individuals vouching for your product, people are more likely to pay a premium price.
This also puts pressure on Montblanc to offer the finest quality, and you see a circle of higher prices that pay for quality control, top-tier materials, and exemplary warranty conditions.
Another factor that plays into the Montblanc price is their marketing strategy.
While poor marketing can ruin a company, an excellent marketing strategy helps by:
- Convincing people that the pens are worth the price
- Increasing sales
- Gathering public opinion
The Montblanc marketing strategy focuses on strengths and cultivates the image of the luxury pen brand. They don’t resort to outlandish claims, and instead, use creative opportunities to tell the story of the brand.
By dedicating limited lines to famous individuals, writers, and artists, they encourage customers to become part of a legacy.
Beyond this, Montblanc understands what consumers expect from the company, and they continue to direct product development toward preserving their current lines.
An effective marketing strategy allows them to allocate funds properly, sell pens at a profitable price, and focus on creating high-quality products instead of scrambling to predict trends.
High-Quality and Rare Materials
A Montblanc pen is not something you’ll toss out in a few months; these writing utensils focus on longevity, and they boast quality to last a lifetime. In fact, some Montblanc pens live long enough to land in the hands of the next generation.
As an heirloom pen, Montblanc pens can only afford to be made from the finest materials.
- High-quality resin
Montblanc pens use a variety of materials to create the most elegant pen, and some have intricate designs etched into and gems inlaid in the nib.
The company refuses to skimp on quality, and they will pay extra for high-quality materials, even if there is a shortage that spikes those costs.
Engineering and Manufacturing
While the general build of a pen is consistent across the board, Montblanc employs engineers and designers to create pens with higher performance and fewer issues.
Master craftsmen manipulate the quality materials mentioned above to create these pens. Processes such as diamond buffing and a well-developed celluloid creation process ensure that every step of the manufacturing process takes advantage of the best technology.
This level of professionalism comes at a price, and Montblanc must translate this into the value of the pens.
Emphasis on Perfection
Engineering and manufacturing are only one part of the Montblanc emphasis on perfection.
Once a pen is completed, Montblanc insists on ensuring it performs perfectly, particularly with their Meisterstück line.
A single pen goes through 100 steps from manufacturing through testing, and a single nib undergoes 30.
Each Meisterstück nib goes through a writing test performed by a trained craftsman to ensure it has the smooth writing and feel anyone would expect from a Montblanc pen. Not a single pen leaves for sale until it passes this test, so you know what level of quality you’re getting right off the bat.
Montblanc’s Most Popular Luxury Pen Lines
While Montblanc has several luxury pen lines to choose from, its most popular pens are the ones that helped build the Montblanc reputation.
- Meisterstück Classique
- The Starwalker Pen
The exquisite construction and reputation of these pens warrant the Montblanc price, and Montblanc lovers will recommend them without hesitation.
As you may have noticed, the Meisterstück is Montblanc’s signature and flagship design.
The Meisterstück capitalizes on Montblanc’s commitment to high-quality, elegant materials, and its designs include 14- and 18-karat golds, including rose gold, and nibs embossed with the 481-Montblanc symbol.
Each Meisterstück nib is buffed using a diamond for superb quality control, and some have gems added for that extra level of luxury.
The Meisterstück line is tested for sound as well as quality to ensure a luxurious writing experience, and you can select from 8 nib sizes to meet your expectations.
While the original Meisterstück is the definition of a fountain pen dripping in luxury, the Meisterstück Classique takes a more classic approach to elegance. The look and shape of the Meisterstück Classique fountain and ballpoint pens are simpler, but this does not indicate a drop in quality.
These pens feature platinum-coated clips with individual serial numbers. The cap and barrel are made from precious resin that features the Montblanc emblem inside the top of the cap.
Montblanc’s Starwalker Pen covers the middle ground between overflowing elegance and minimalism. The design is more modern than other lines, but it maintains the bold timelessness of the brand.
Starwalker pens feature 14-karat gold nibs coated in Ruthenium. Like other precious resin pens from Montblanc, these pens use black or blue resin and ruthenium on the cap and barrel.
The Starwalker pens are popular as they nod at the advancements that have made space travel possible. With a polished platinum-coated cap and barrel and platinum coating, the Starwalker’s design mimics the beauty of space and the ingenuity that got us there.
Why Do People Spend So Much on Montblanc Pens?
It’s important to start by noting that people view expenses differently, and what seems like an exorbitant price for one person may not be as much of an issue for another. Some Montblanc owners just see this as a drop in the bucket, similar to grabbing a pen from the grocery store.
Most often, though, Montblanc owners have faith in the brand and the quality of the pens. They see this as an investment and spending more money for a single pen to last them decades can be cheaper than buying thousands in that time.
Montblanc pens are popular with collectors of antique or vintage luxury pens, especially regarding the limited collection lines.
The pens also nod at the reputation and elegance of their owner, and they’re a popular business tool to aid image in negotiations.
Do Montblanc Pens Hold Value Over Time?
Montblanc pens not only hold their value, but several lines increase in value once you can no longer purchase them new. They must be in mint condition to see any sort of appreciation, and the increase also depends on which line you’re trying to appraise.
You see this more often with special edition collections, such as:
- Muses Marilyn Monroe
- Great Characters Walt Disney
- Donation (George Gershwin)
- Great Characters The Beatles
- Great Characters James Dean
While fountain pens still reign supreme, Montblanc rollerball and ballpoint pens hold value nearly as well.
The Issues with Fake Montblanc Pens
Like any other luxury item, you will see fake Montblanc pens on the market trying to convince you to take the plunge while cutting the price.
This usually results in the purchase of a low-quality pen that can only mimic the quality of Montblanc. While reputation plays a part in the Montblanc price, the expensive nature of Montblanc is better tied to the quality of their pens.
You can avoid this by purchasing pens from authorized Montblanc retailers and steering clear of third-party selling sites. Any pens that lack a serial number are not authentic.
This is a great video for more info on spotting fakes.
Montblanc pens may be expensive, but their reputation, quality, and processes back up this price. You cannot go wrong when investing in a Montblanc pen, and replacing your disposable pen habit can actually pay off over the lifespan of the pen.
They are not the only option for luxury pens out there, but Montblanc’s history of excellence makes them a trustworthy choice for anyone purchasing luxury materials.